Fragrances can be a slippery slope . . . and everyone knows someone who overdoes it.  But I guess it depends what it smells like.

Last week, McDonald’s Japan shared an image on social media . . . teasing a McDonald’s French fry PERFUME.  It looked like a normal glass bottle, encased within classic McDonald’s French fry packaging.

There were actually three fragrances:  Plum nori seaweed salt . . . garlic black pepper mayo seasoning . . . and one simply smells like salted McFries.

People online got excited . . . but a spokesperson for McDonald’s Japan threw cold water on it . . . saying, quote, “The image was part of a promotion for the limited-time flavored fries product, and we would like people to enjoy the scent of fries and flavors.  This perfume is not actually manufactured or sold.”

The “flavored fries product” is just in Japan . . . but maybe all the attention will encourage them to make the PERFUME a reality . . . in the U.S.

For what it’s worth, this wouldn’t be the first French fry perfume.

A couple years ago, the Idaho Potato Commission created a limited-edition POTATO PERFUME that smells like “a fresh plate of French fries.”  It sold out almost immediately.

Other fast food joints have done similar things:  KFC once had a fried chicken scent . . . Pizza Hut had a pizza perfume . . . and Burger King Japan briefly had a scent called “Flame-Grilled Fragrance,” which smelled just like a Whopper.

Even McDonald’s in America released a candle pack back in 2020 with six custom-scented candles inspired by Quarter Pounder ingredients:  Bun, Ketchup, Pickle, Cheese, Onion, and 100% Fresh Beef.


(Food & Wine)